PG
The Procter & Gamble Company · Consumer Defensive · Household & Personal Products
Momentum inputs (comparable managers):
holder breadth +5.3% ·
share flow -2.3% ·
net new positions +5.0%
· formula
Ownership fragmentation: more holders, smaller aggregate stake
All ownership figures: tracked 13F managers only, common-stock positions, reporting period Q3 2024
| Quarter | Holders | Δ | Shares | Reported value | New | Exits |
|---|---|---|---|---|---|---|
| Q3 2026 | 6 | -1 | 8.56M | $1.23B | n/a | −1 |
| Q2 2026 | 182 | +1 | 1.31B | $192.44B | +4 | −2 |
| Q1 2026 | 183 | -4 | 1.29B | $186.50B | n/a | −5 |
| Q4 2025 | 186 | +2 | 1.38B | $197.16B | +3 | n/a |
| Q3 2025 | 26 | -1 | 792.21M | $121.70B | +1 | −3 |
| Q2 2025 | 25 | +1 | 693.32M | $110.43B | +1 | n/a |
| Q1 2025 | 21 | 0 | 258.66M | $44.07B | +1 | −1 |
| Q4 2024 | 21 | 0 | 264.58M | $44.35B | n/a | n/a |
| Q3 2024 | 20 | +1 | 173.11M | $29.96B | +1 | n/a |
| Q2 2024 | 19 | n/a | 177.17M | $29.20B | n/a | n/a |
| # | Manager | Shares | Δ shares | Value | Their weight | Held | ||
|---|---|---|---|---|---|---|---|---|
| 1 | Geode Capital Management ✦ (passive) | 55.20M | +7.0% | $9.54B | 0.8% | ▲ Add | 2 | SEC ↗ ×2 |
| 2 | Norges Bank ✦ (passive) | 30.32M | -0.4% | $5.25B | 0.7% | ▼ Trim | 2 | SEC ↗ |
| 3 | Wellington Management ✦ | 27.07M | -17.9% | $4.69B | 0.8% | ▼ Trim | 2 | SEC ↗ ×9 |
| 4 | T. Rowe Price ✦ | 22.03M | -1.6% | $3.82B | 0.4% | ▼ Trim | 2 | SEC ↗ ×2 |
| 5 | Fisher Asset Management ✦ | 18.38M | +4.7% | $3.18B | 1.3% | ▲ Add | 2 | SEC ↗ |
| 6 | Capital World Investors ✦ | 6.85M | -13.2% | $1.19B | 0.2% | ▼ Trim | 2 | SEC ↗ |
| 7 | Arrowstreet Capital ✦ | 4.30M | +9.5% | $744.19M | 0.6% | ▲ Add | 2 | SEC ↗ |
| 8 | Adage Capital Partners ✦ | 2.22M | -0.5% | $384.67M | 0.7% | ▼ Trim | 2 | SEC ↗ |
| 9 | Bridgewater Associates ✦ | 1.60M | -55.5% | $277.36M | 1.6% | ▼ Trim | 2 | SEC ↗ |
| 10 | Millennium Management ✦ | 1.55M | +119.5% | $267.66M | 0.2% | ▲ Add | 2 | SEC ↗ |
| 11 | AQR Capital Management ✦ | 1.55M | +12.2% | $267.66M | 0.4% | ▲ Add | 2 | SEC ↗ ×5 |
| 12 | Baillie Gifford ✦ | 904.07K | +0.7% | $156.59M | 0.1% | ▲ Add | 2 | SEC ↗ ×4 |
| 13 | Renaissance Technologies ✦ | 478.52K | -29.0% | $82.88M | 0.1% | ▼ Trim | 2 | SEC ↗ |
| 14 | D. E. Shaw & Co. ✦ | 247.53K | -61.0% | $42.87M | 0.1% | ▼ Trim | 2 | SEC ↗ ×2 |
| 15 | Citadel Advisors ✦ | 106.60K | New | $18.46M | 0.0% | New | 1 | SEC ↗ |
| 16 | Dodge & Cox ✦ | 94.73K | -0.2% | $16.41M | 0.0% | ▼ Trim | 2 | SEC ↗ |
| 17 | Marshall Wace ✦ | 76.65K | +318.5% | $13.28M | 0.0% | ▲ Add | 2 | SEC ↗ |
| 18 | Gotham Asset Management ✦ | 62.03K | -21.3% | $10.74M | 0.1% | ▼ Trim | 2 | SEC ↗ |
| 19 | GAMCO Investors ✦ | 60.31K | -0.3% | $10.45M | 0.1% | ▼ Trim | 2 | SEC ↗ |
| 20 | Two Sigma Investments ✦ | 17.70K | -0.4% | $3.07M | 0.0% | ▼ Trim | 2 | SEC ↗ |
“Their weight” = the position's share of that manager's reported 13F equity value: the conviction measure. ✦ = curated manager.
New buyers
| Citadel Advisors | $18.46M | 0.0% |
Exited
| No tracked exits this quarter. |
Full-market context: across ALL 13F filers (SEC structured data, Q1 2026): 3,953 holders, 1.57B shares, $216.56B reported. This is a different, older period than the tracked-universe figures above and the two are never mixed.
What else this security's tracked holders most often hold: shared-ownership counts, not fundamental relationships.
Open-market purchases (P)
No open-market insider purchases in our coverage window.
Open-market sales (S)
Officer · 2.37K sh · $344,310
Officer · 2.23K sh · $323,382
Officer · 3.91K sh · $568,861
Officer · 359 sh · $52,141
Officer · 3.44K sh · $491,274
Officer, Director · 6.18K sh · $888,047
Officer · 246 sh · $35,372
Officer · 3.40K sh · $488,311
Officer · 156 sh · $22,431
Officer · 1.94K sh · $278,377
Awards, exercises and tax withholding are never counted as buys or sales here. Methodology