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Security record · archived quarter

MAX

MediaAlpha, Inc. · Communication Services · Internet Content & Information

10.09 -5.5% mkt cap $534.52M quote delayed (FMP) · as of Oct 11 03:53 UTC — separate from filing data below

Q2 2026 Q1 2026 Q4 2025 Q3 2025 Q2 2025 Q1 2025 Q4 2024 Q3 2024
84Tracked holders
+2Δ holders
21.71MShares held
$281.07MReported value
+2New positions
−0Exits
Stable Conviction score 50/100 3 quarters of rising tracked shares ●●●○○○ How these are computed → Explain this at the Research Desk →

Momentum inputs (comparable managers): holder breadth +2.4% · share flow -4.8% · net new positions +2.4% — formula
Ownership fragmentation — more holders, smaller aggregate stake

All ownership figures: tracked 13F managers only, common-stock positions, reporting period Q4 2025

Ownership over time
QuarterHoldersΔSharesReported valueNewExits
Q2 2026 75 +1 19.30M $241.58M +5 −5
Q1 2026 78 -6 19.46M $181.93M +3 −9
Q4 2025 84 +2 21.71M $281.07M +2 —
Q3 2025 17 -1 16.29M $185.34M — −1
Q2 2025 15 +1 11.63M $127.35M +1 —
Q1 2025 11 -1 5.10M $47.13M — −1
Q4 2024 12 0 5.31M $59.92M +1 −1
Q3 2024 11 0 3.49M $63.29M — —
Q2 2024 11 — 3.56M $46.87M — —
Holder count
Who holds it · Q4 2025
#ManagerSharesΔ sharesValueTheir weightHeld
1 BlackRock ✦ (passive) 3.55M -0.6% $45.99M 0.0% ▼ Trim 3 SEC ↗ ×10
2 The Vanguard Group ✦ (passive) 2.57M -1.1% $33.29M 0.0% ▼ Trim 3 SEC ↗ ×5
3 JPMorgan Chase ✦ 1.37M -35.4% $17.71M 0.0% ▼ Trim 2 SEC ↗ ×5
4 Renaissance Technologies ✦ 1.05M +10.6% $13.54M 0.0% ▲ Add 7 SEC ↗
5 Morgan Stanley ✦ 960.15K +10.1% $12.43M 0.0% ▲ Add 2 SEC ↗ ×7
6 Arrowstreet Capital ✦ 855.90K +64.5% $11.08M 0.0% ▲ Add 7 SEC ↗
7 AQR Capital Management ✦ 804.10K +4.3% $10.41M 0.0% ▲ Add 7 SEC ↗ ×6
8 Geode Capital Management ✦ (passive) 777.30K +1.0% $10.07M 0.0% ▲ Add 7 SEC ↗ ×2
9 Millennium Management ✦ 751.75K -47.4% $9.74M 0.0% ▼ Trim 7 SEC ↗
10 State Street Global Advisors ✦ (passive) 731.41K +8.8% $9.47M 0.0% ▲ Add 5 SEC ↗
11 Victory Capital Management Inc 729.46K — $9.45M 0.0% n/c 1 SEC ↗
12 Goldman Sachs Group ✦ 729.37K -43.0% $9.45M 0.0% ▼ Trim 2 SEC ↗ ×2
13 Nuveen, LLC 666.54K — $8.63M 0.0% n/c 1 SEC ↗ ×3
14 D. E. Shaw & Co. ✦ 397.38K -12.6% $5.15M 0.0% ▼ Trim 7 SEC ↗
15 Jane Street Group, Llc 360.13K — $4.66M 0.0% n/c 1 SEC ↗ ×3
16 Franklin Resources Inc 328.71K — $4.26M 0.0% n/c 1 SEC ↗ ×3
17 Marshall Wace ✦ 328.39K +79.7% $4.25M 0.0% ▲ Add 7 SEC ↗ ×3
18 Dimensional Fund Advisors Lp 319.80K — $4.14M 0.0% n/c 1 SEC ↗ ×4
19 Qube Research & Technologies Ltd 284.01K — $3.68M 0.0% n/c 1 SEC ↗
20 Charles Schwab Investment… 279.82K — $3.62M 0.0% n/c 1 SEC ↗
21 Bnp Paribas Financial Markets 273.15K — $3.54M 0.0% n/c 1 SEC ↗
22 Northern Trust Corp 267.28K — $3.46M 0.0% n/c 1 SEC ↗ ×4
23 Janus Henderson Group Plc 265.91K — $3.44M 0.0% n/c 1 SEC ↗ ×2
24 Pacer Advisors, Inc. 263.02K — $3.41M 0.0% n/c 1 SEC ↗
25 Balyasny Asset Management L.P. 184.16K — $2.38M 0.0% n/c 1 SEC ↗
26 Citadel Advisors ✦ 169.65K New $2.20M 0.0% New 1 SEC ↗ ×2
27 Canada Pension Plan Investment Board 136.50K — $1.77M 0.0% n/c 1 SEC ↗
28 Squarepoint Ops LLC 124.29K — $1.61M 0.0% n/c 1 SEC ↗
29 Man Group plc 110.88K — $1.44M 0.0% n/c 1 SEC ↗
30 Hrt Financial Lp 109.02K — $1.41M 0.0% n/c 1 SEC ↗
31 Barclays Plc 91.42K — $1.18M 0.0% n/c 1 SEC ↗ ×2
32 Russell Investments Group, Ltd. 90.84K — $1.18M 0.0% n/c 1 SEC ↗ ×9
33 Bank of New York Mellon Corp 87.31K — $1.13M 0.0% n/c 1 SEC ↗ ×4
34 Tudor Investment Corp Et Al 83.33K — $1.08M 0.0% n/c 1 SEC ↗
35 Nomura Holdings Inc 82.31K — $1.07M 0.0% n/c 1 SEC ↗
36 Sei Investments Co 81.84K — $1.06M 0.0% n/c 1 SEC ↗
37 Susquehanna International Group, Llp 80.99K — $1.05M 0.0% n/c 1 SEC ↗
38 Allianz Asset Management GmbH 70.18K — $908,779 0.0% n/c 1 SEC ↗
39 Mariner, LLC 69.89K — $905,407 0.0% n/c 1 SEC ↗
40 UBS AM, a distinct business unit of… 65.08K — $842,850 0.0% n/c 1 SEC ↗ ×2
41 Blair William & Co/Il 60.15K — $778,891 0.0% n/c 1 SEC ↗
42 Two Sigma Investments ✦ 59.86K +165.8% $775,187 0.0% ▲ Add 7 SEC ↗
43 UBS Group AG 59.69K — $772,973 0.0% n/c 1 SEC ↗ ×2
44 Swiss National Bank 58.70K — $760,165 0.0% n/c 1 SEC ↗
45 Amundi 58.62K — $759,077 0.0% n/c 1 SEC ↗
46 Bank Of America Corp /De/ 58.16K — $753,223 0.0% n/c 1 SEC ↗ ×4
47 Raymond James Financial Inc 52.71K — $682,568 0.0% n/c 1 SEC ↗ ×2
48 Rhumbline Advisers 48.52K — $628,350 0.0% n/c 1 SEC ↗
49 State Of Wisconsin Investment Board 46.84K — $606,604 0.0% n/c 1 SEC ↗
50 Mackenzie Financial Corp 42.98K — $558,863 0.0% n/c 1 SEC ↗
51 Quantinno Capital Management LP 42.75K — $553,587 0.0% n/c 1 SEC ↗
52 Cwm, Llc 42.28K — $548,000 0.0% n/c 1 SEC ↗
53 Allspring Global Investments… 42.95K — $513,253 0.0% n/c 1 SEC ↗ ×2
54 Gotham Asset Management ✦ 39.12K -7.8% $506,643 0.0% ▼ Trim 3 SEC ↗
55 Wells Fargo & Company/Mn 37.07K — $480,082 0.0% n/c 1 SEC ↗
56 Principal Financial Group Inc 35.40K — $458,469 0.0% n/c 1 SEC ↗ ×2
57 Alliancebernstein L.P. 33.93K — $439,394 0.0% n/c 1 SEC ↗
58 Legal & General Group Plc 33.82K — $437,931 0.0% n/c 1 SEC ↗ ×3
59 Deutsche Bank Ag\ 31.64K — $409,738 0.0% n/c 1 SEC ↗ ×2
60 T. Rowe Price ✦ 31.01K +7.8% $402,000 0.0% ▲ Add 7 SEC ↗
61 Invesco Ltd. 26.02K — $337,010 0.0% n/c 1 SEC ↗ ×4
62 California State Teachers… 25.50K — $330,277 0.0% n/c 1 SEC ↗
63 Creative Planning 25.27K — $327,272 0.0% n/c 1 SEC ↗
64 Wealth Enhancement Advisory… 26.44K — $313,278 0.0% n/c 1 SEC ↗
65 Cerity Partners LLC 20.78K — $269,063 0.0% n/c 1 SEC ↗ ×2
66 Point72 Asset Management ✦ 18.75K New $242,825 0.0% New 1 SEC ↗
67 Zurcher Kantonalbank (Zurich… 18.64K — $241,414 0.0% n/c 1 SEC ↗
68 Mercer Global Advisors Inc /Adv 16.96K — $219,632 0.0% n/c 1 SEC ↗
69 MIRAE ASSET GLOBAL ETFS HOLDINGS… 15.76K — $204,066 0.0% n/c 1 SEC ↗
70 Manufacturers Life Insurance… 10.78K — $139,627 0.0% n/c 1 SEC ↗
71 Citigroup Inc 8.29K — $107,395 0.0% n/c 1 SEC ↗ ×2
72 Royal Bank Of Canada 6.52K — $85,000 0.0% n/c 1 SEC ↗ ×3
73 New York State Common Retirement… 6.26K — $81,119 0.0% n/c 1 SEC ↗
74 Fidelity (FMR) ✦ 4.83K +17.5% $62,505 0.0% ▲ Add 3 SEC ↗ ×3
75 Simplex Trading, Llc 3.88K — $50,181 0.0% n/c 1 SEC ↗
76 Rockefeller Capital Management L.P. 2.81K — $36,325 0.0% n/c 1 SEC ↗ ×2
77 Group One Trading Llc 2.33K — $30,161 0.0% n/c 1 SEC ↗
78 Jones Financial Companies Lllp 2.31K — $29,953 0.0% n/c 1 SEC ↗
79 Federated Hermes, Inc. 1.32K — $17,133 0.0% n/c 1 SEC ↗
80 Osaic Holdings, Inc. 1.13K — $14,621 0.0% n/c 1 SEC ↗ ×2
81 BNP Paribas Asset Management… 594 — $8,000 0.0% n/c 1 SEC ↗
82 Us Bancorp \De\ 503 — $6,514 0.0% n/c 1 SEC ↗ ×2
83 Optiver Holding B.V. 270 — $3,496 0.0% n/c 1 SEC ↗
84 Pnc Financial Services Group, Inc. 75 — $971 0.0% n/c 1 SEC ↗ ×3

“Their weight” = the position's share of that manager's reported 13F equity value — the conviction measure. ✦ = curated manager.

New buyers

Citadel Advisors $2.20M 0.0%
Point72 Asset Management $242,825 0.0%

Exited

No tracked exits this quarter.

Full-market context: across ALL 13F filers (SEC structured data, Q1 2026): 160 holders, 47.09M shares, $421.19M reported. This is a different, older period than the tracked-universe figures above and the two are never mixed.

Frequently co-owned

What else this security's tracked holders most often hold — shared-ownership counts, not fundamental relationships.

Insider transactions

Open-market purchases (P)

No open-market insider purchases in our coverage window.

Open-market sales (S)

Oct 09 Yi Steven

Officer, Director · 2.03K sh · $22,377

Oct 08 Yi Steven

Officer, Director · 24.00K sh · $240,943

Sep 25 Yeh Kuanling Amy

Officer · 3.00K sh · $28,200

Sep 22 Nonko Eugene

Director · 6.67K sh · $71,854

Sep 22 Nonko Eugene

Director · 1.07K sh · $11,510

Sep 21 Nonko Eugene

Director · 1.07K sh · $11,242

Sep 21 Nonko Eugene

Director · 6.67K sh · $70,216

Sep 16 Nonko Eugene

Director · 7.27K sh · $81,733

Sep 16 Nonko Eugene

Director · 1.94K sh · $21,827

Sep 15 Nonko Eugene

Director · 7.27K sh · $83,538

Awards, exercises and tax withholding are never counted as buys or sales here. Methodology

Beneficial ownership
Aug 26 SC 13D/A — Nonko Eugene

9.8% of class · View original SEC filing ↗

Jul 28 SC 13G — Divisadero Street Capital Management, LP

View original SEC filing ↗

Provenance: Ownership from parsed 13F common-stock positions (tracked universe, comparable sets for changes); insider rows from Forms 3/4/5; stakes from Schedules 13D/13G; every filing links to its original on SEC EDGAR. Reporting period: Q4 2025 · Methodology · Get this via the API